Coming into this PR business, it isn’t as bad as I expected…but it is time-consuming. I have been working on starting my own side business and have been learning more and more that I still need grooming. I’m not quite there yet.
After graduation, I expected to jump face first into my career as a publicist…ha! These days I spend many hours researching information, strategizing and absorbing as much information as possible. I receive numerous emails daily for new career and marketing tool updates and lay awake most nights thinking of new business opportunities.
It’s not too stressful, just not the average 9 to 5 experience. If people knew the amount of hard work, dedication and time that it takes to accomplish a task…we’ll probably get hand and feet massages each week! Yes! It is well deserved!
There are a billion ways to start and grow a business, but if we aren’t clear on what we want, it’s easy to get off track. It’s also easy to become complacent in doing what we feel is ‘best.’ As I said before when starting my blog, I’m here to grow and learn just like the next PR superstar. So, as practice makes perfect…here are a few tips that we can all use to cultivate our careers:
Be clear on your purpose.
What is your WHY? What is it that you really want with your career and your business? Think about clients you’d love to work with, connections you’re willing to make, or projects that interest you. Envision your values and set your principles into steps that you take daily.
Keep track of everything.
We all have ‘lightbulb’ moments, where we get an idea or thought and the next moment its gone. Keeping up with everyday thoughts can get overwhelming, trying to remember important messages or people you meet daily. Being able to put your thoughts on paper or an app, allows you to clear the busy circulation and places your focus on things that actually matter. It works…TRUST ME…I am the NOTE QUEEN!
Develop a daily reading and writing habit.
The consumed material will help you develop and influence how you communicate with others. Find great reads that share insight on ‘what to do’ and how ‘not’ to fail. Learning from others’ mistakes will save you time and trouble in the future.
Create a consistent routine.
Ever heard the saying, “Choose a job you love, and you will never have to work a day in your life.” I believe it to be true. Do you have ‘to-do’ lists? What about career projections? My aunt told me about her ‘vision board’ that she uses to place images and quotes, providing daily inspiration. You should try it.
This may be the beginning, but I hope you’re just as excited as I am! One day at a time. One step away from our goal.