American Apparel has taken the heat this past year for company mishaps, but now they are working to “create a new identity” in hopes that the company’s future will prevail, especially in menswear. As of last week, Joseph Pickman from Band of Outsiders will be heading the men’s design team.
“And it’s not hard to see how someone who has spent over three years creating Band of Outsiders’ unfussy button-ups, sweatshirts and tailored pants would fit right in with American Apparel’s basics-oriented business, so while Pickman could drive things forward a bit, he’s not likely to alienate the brand’s current customers.”
We can count on Pickman to get the job done, right?
In other news, GQ charms us with their stretch test on trending men’s suits that are no longer make guys feel uncomfortable or constricted. Although at nauseating prices, these jetsetting suits will be worth every penny. Can you imagine a suit that’s tailored to fit with stretch and wrinkle resilience? This type of suit would be perfect for the everyday gym fanatic, or that guy who’s always on-the-go.
“After a couple hours worth of pull-ups, sprinting, push-ups, jumping, and lunging, it still looked freshly pressed. Not a wrinkle in sight. Try that in your run-of-the-mill cotton suit and you’ll be sorry. A gift from the sartorial gods!”
This is an investment.
Sources: Fashionista.com and GQ